Creative roots
The story starts in small-town rural Utah, where a concurrent-enrollment multimedia program opened the door to design, video, and creative tools. Even early on, there was a habit of teaching new skills on the fly to bring ideas to life.
Choosing software
After a short detour into social media marketing, it became clear that the ideas worth chasing were not campaigns. They were apps he wished existed. That shift led to Full Sail's mobile development program and a move to Florida with his wife and young family.
Building at scale
Before graduation, the founder started creating opportunities by writing letters, visiting local tech teams, and building real relationships. That persistence led to years of work on mobile systems, SDKs, and hardware-heavy apps used across major sports and entertainment venues.